The Evolution of Loyalty Programs in Proximity Stores
🕗 3 min read ・ Shoppers expect digital promotions to be personalised, relevant, local and to...
Expert Eye with Luciane Luza- relevanC TikTok campaigns
🕗 5 min read ・Luciane Luza reveals the back story of relevanC's successful TikTok retail media...
The Convenience Store Conundrum: Personalising the Top-up-shop
🕗 3 min read ・ Shoppers expect digital promotions to be personalised, relevant, local and to...
Expert Eye with Junior Tagne - relevanC Data Hub
🕗 5 min read ・Junior Tagne gives us a glimpse behind the scenes of the making of relevanC's...
Expert Eye with Léa Gorreri - Out-of-stocks
🕗 4 min read ・Monoprix is working closely with brands to reduce out-of-stocks based on...
Expert Eye with Robin Monnier - AI
🕗 4 min read ・An inside view of Data Science's role at the core of relevanC's personalised...
Objective-based personalisation: combining AI and brand expertise
🕗 5 min read ・Personalisation has long since been a necessity for retailers and brands looking to...
Expert Eye with Paula Alves - Trading Desk
🕗 4 min read ・We chat with Paula Alves, Head of Ad Operations - Retail Media, about the retail...
Expert Eye with Nina Penwarden : In-store retail media
🕗 4 min read ・We speak to Nina Penwarden, Head of Retail Media Advertising Strategy and get her...
In-store retail media, the next battleground
🕗 5 min read ・In-store retail media seems to be headlining everywhere at the moment. You only have...