First-Party Data

🕗 5 min read ・Luciane Luza reveals the back story of relevanC's successful TikTok retail media...

🕗 5 min read ・Junior Tagne gives us a glimpse behind the scenes of the making of relevanC's...

🕗 4 min read ・Monoprix is working closely with brands to reduce out-of-stocks based on...

🕗 5 min read ・Personalisation has long since been a necessity for retailers and brands looking to...

🕗 4 min read ・We chat with Paula Alves, Head of Ad Operations - Retail Media, about the retail...

🕗 4 min read ・We speak to Nina Penwarden, Head of Retail Media Advertising Strategy and get her...

🕗 5 min read ・In-store retail media seems to be headlining everywhere at the moment. You only have...

🕗 5 min read ・Casino Group, the owner of high-street chains such as Monoprix, Naturalia, Franprix...

🕗 5 min read ・ The impact of Google’s decision notwithstanding, The General Data Protection...